Don’t Just Sell Luxury, Sell The Lifestyle!
Launch your Farm!
Vivien Sharon was interviewed by Ryan Smith of launchyourfarm.com
Welcome back to our 72nd episode of the Launch Your Farm Show where I interview Vivien Sharon with Sotheby’s International Realty Canada in Toronto.
Today Vivien shares how she went from selling her suburban home and moving into the city, to becoming one of the most recognizable agents in her exclusive Yorkville area.
Vivien has systematically built an amazing luxury brand with quite the following on her farm, and beyond, by focusing on lifestyle marketing and building impactful relationships in her farm. She combines this with her specialty niche of working with the “boomers” market, which has allowed her to really thrive.
In this episode Vivien and I talk about:
Why she chose to focus her efforts on the luxury Yorkville market and how she’s become a recognized local “maven” for her community.
Vivien shares how she built her lifestyle brand that allows her to do the things she enjoys in her community and how she builds relationships at the same time.
What social media strategies she’s tried and what has worked best for her target market to attract both buyers AND sellers!
A SUPER easy way to use local community interviews to establish credibility, create sharable content, and to help educate consumers about her farm area.
How she’s been using video and professional photography to create a large catalog of content that she repurposes for her various marketing strategies.
Plus a ton of other ideas that you can use to grow a geographic farm!
Connect with Vivien on her website at www.VivienSharon.com
And on the following social channels:
And download a copy of Vivien Sharon’s book at www.VivienSharon.com/Book or search for her book on Amazon as well.
Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.
P.S. Want more help with your farm? Here are a few ways we can help
The Farm Boot Camp – This 8 week boot camp is designed to get you into action quickly and efficiently. By using the unique and proven strategies we teach you, you can start to generate leads and gain market share in your farm. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have a ton of strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com
The Farm Course – In this course will learn the best practices and fundamentals for finding, selecting and launching your geographic farm. If you haven’t launched a farm before or already have one running but want to get a better understanding of farming then this course is for you! www.TheFarmCourse.com
30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com
This is the start
of your new journey.
Together, let’s discover your next chapter.
One of the greatest joys of living in Yorkville & The Annex is how beautifully city life meets nature.